Hooking the Next Generation: Video Resources That Guide and Empower Current, Future Boat Buyers

Confident boaters use their boats more often, invest in upgrades and accessories, and are more likely to stay committed to boating long-term – all fueling industry growth. That’s why this spring Discover Boating, powered by NMMA and MRAA, in collaboration with Progressive Insurance®, launched a new educational safety video series.

The latest episode, “The Importance of Sound on the Water,” launches in alignment with National Safe Boating Week and delivers essential safety insights. From proper use of sound signaling devices to effective on-water communication techniques, the video offers practical guidance to help new and current boaters navigate more safely and confidently.

Why it matters for your business:

Sharing these bite-sized, easy-to-share videos across your customer touchpoints (i.e., websites, social media, email newsletters, showrooms) not only helps educate customers but also builds trust and loyalty among today’s boaters and tomorrow’s enthusiasts.

The full video series is available on Discover Boating’s YouTube channel and through the Discover Boating Industry Resource Center. The videos are easy to embed, making them a turnkey solution for businesses looking to elevate their customer experience with valuable, engaging content.