Discover Boating Boat Shows Spotlight NMMA Certified Boats
NMMA has elevated its Certification program across Discover Boating boat shows nationwide. New for 2026, NMMA Certification is fully integrated across all Discover Boating boat show touchpoints, from digital planning tools and consumer communications to onsite signage and education. This ensures boat buyers not only see the NMMA Certified mark, but understand what it represents and why it matters when making a purchase.
Where to See NMMA Certification at 2026 Discover Boating Boat Shows
- Boat show websites: Certification banners, certified brand pages, and educational articles
- Digital planning tools: A revamped Certification landing page with standards, resources, and buyer education
- Email marketing: Certification messaging embedded across boat show and Discover Boating email campaigns
- Social media: Curated posts and stories shared across Discover Boating and show channels
- Show guides: Expanded editorial coverage, certified brand listings, and dedicated advertising
- Experiential areas: Signage, QR codes, and trained ambassadors at key onsite touchpoints
- National media: Feature articles distributed to local outlets highlighting Certification as a smart buying tool
Together, these efforts represent an integrated national strategy to elevate NMMA Certification in 2026, reinforcing awareness of the program and confidence amongst boat buyers.