Discover Boating’s national advertising campaign went live this week. As part of the national digital campaign, the Stories of Discovery documentary series will be featured on YouTube, Facebook, Twitter, as well as networks such as Clearstream and Sharethrough. The campaign will also have more than 10,000 websites driving traffic to DiscoverBoating.com and the boat selector tool.
Since October 2014, Discover Boating has delivered nearly 1.2 million referrals to boat manufacturer websites – an increase of 125% from the same period last year.
Stay tuned for two new Stories of Discovery documentaries to be released later this month.