Article

As the largest source of consumer satisfaction information in the marine industry, the Marine Industry Customer Satisfaction Index (CSI) Awards program provides consumers with an unbiased source of information regarding satisfaction opinions of their fellow new boat and engine buyers. Created to raise the bar for boat owner satisfaction and improve the overall customer experience to support long-term growth opportunities for the industry, the Marine Industry CSI program provides a uniform measure of customer satisfaction across the full range of boats and engines in the recreational marine industry. Click here to view a new video on the Marine Industry CSI program.  

Each year the Marine Industry CSI Awards program honors participating manufacturers who actively measure customer satisfaction and pursue continuous improvement to better serve the consumer. Award recipients achieve and maintain an independently measured standard of excellence of 90 percent or higher in initial customer satisfaction over an annual award period. This measurement is based on responses provided by customers purchasing a new boat and/or engine. Click here for a full list of all 2020 Marine Industry CSI Award recipients. 

Check out this new Marine Industry CSI program video to learn more: