Together, making boating the preferred choice in recreation

International Shows

 “Scroll down to view details on all international show opportunities!”
  • Marine Equipment Trade Show (METS)
  • Barcelona International Boat Show
  • Cartagena International Boat Show


 2014: USA Pavilion at Marine Equipment Trade Show (METS)

November 18–20, 2014 - Amsterdam, The Netherlands



METS is the world’s largest trade exhibition of equipment, materials and services for the international marine leisure industry. The annual event is organized by Amsterdam RAI in association with the International Council of Marine Industry Associations (ICOMIA). If you want to expand your reach throughout the EU, METS should be a core component of your marketing plan.

Thousands of companies in the leisure marine market worldwide incorporate METS in their calendars year after year. Here’s why:

  • Attracts a global attendance with unparalleled networking opportunities—establish working relationships with people from all over the world
  • Comprehensive product showcase—a gallery of the best in marine products from around the globe
  • Supported by leading international marine trade associations
  • Hosts cutting-edge conferences
  • Year-round promotions add extra value to your investment

METS USA & Canadian Pavilions: Now offered to non-NMMA members too.

NMMA has been exhibiting at METS for 26 years. As a result, we benefit from prime space location, allowing us to pass on the benefit to our pavilion exhibitors.

NMMA staff will be your primary contact throughout the planning process—eliminating concerns of missed deadlines, currency fluctuations, cultural differences and language barriers. As part of your turnkey package, NMMA offers the following to our Pavilion exhibitors:

  • Turn-key booth packages, starting at 9m2 and up—complete with furniture, lighting, fascia, flooring
  • Networking cocktail reception, highlighting the USA Pavilion
  • NMMA booth with complimentary coffee, refreshments and light snacks throughout the show
  • NMMA takes the lead on coordinating your entire experience - including registration, hotel, booth needs, shipping and invoicing
  • Pre-Show group networking 'Meet & Greet' Lunch, to get acquainted to with fellow exhibitors
  • Aggressive public relations and advertising campaign to help drive traffic and promote USA
  • US Department of Commerce support and guidance, on site

METS 2014 will be held November 18–20. NMMA members will benefit from preferred pricing and space allocation. For more rate information click here.

To register, complete NMMA Registration Form and Submit to: jbalzano@nmma.org

Registration Deadline: September 5, 2014. Based on space availability




Salon Nautico Internacional de Barcelona (Barcelona International Boat Show)

October 15 – 19, 2014  -  Marina Port Vell, Barcelona   


Barcelona, one of the world’s most beautiful and popular boating destinations, is the backdrop for the Barcelona International Boat Show. Last year, this five-day show attracted over 52,000 visitors (66% general public vs. 33% professional) making this show the ideal opportunity for both B2B and consumer connections.

Spain’s 7,000 km coastline and warm temperate climate combined with ample marina and mooring facilities along with a vibrant tourist trade make Spain a desirable boating market. Recent legislative changes have also helped to alleviate some of the tax burdens historically imposed upon boat ownership for any vessel larger than 8m in length. 

Since 2008, Spain has been navigating a financial crisis similar to the one we’ve experienced in the U.S. However, although modest, the European Commission has forecasted that Span’s economy will grow in 2014 and the country’s recreational boating industry is showing modest gains. U.S. exports of boats and marine engines to Spain in 2013 increased more than 50% from the year prior and are showing stronger signs of recovering than U.S. exports to some other European markets, including Italy. Spain remains our No. 3 export market in the EU with total exports totaling $44 million. While U.S. exports to Spain remain below the pre-recession benchmark, 2013 has recorded the largest growth since the recession hit.

Why Spain?

During the recession, many companies retreated from Spain in pursuit of export opportunities elsewhere. While the current market opportunities in Spain remain nominal for boat sales, exports are on the rise. The service and yacht refit sectors are showing stronger signs of recovery and, with more than 400 marinas and yacht clubs throughout Spain, the marina development sector remains promising.

The NMMA, together with our strategic partners at the U.S. Commercial Service in Madrid, believes that the Spanish market is poised for modest growth. We have created a cost-effective opportunity designed to support your efforts in maintaining and nurturing your existing contacts while ensuring that your product line and company branding remain front and center in the Spanish market.

We believe it’s easier to stay connected to your existing clients in Spain then to start anew once the market has fully rebounded. The best way to connect to buyers is to engage with them and ensure that they are informed of your company’s product line, pricing and competitive advantages.

Cost to Exhibit:

The NMMA is taking the lead on a small USA Pavilion at the Salon Nautico Internacional de Barcelona. The option to exhibit is open to NMMA members and non-members* alike.

An exhibition package of $3,350 includes:

  • 6m2 turn key exhibition space, including information counter, stool, flooring, lighting, signage, catalog listing, shared meeting space, limited refreshments and all applicable taxes and required show insurance. Limit two representatives/company.
  • No currency exchange rate fluctuations. NMMA bills you in $US, ensuring that your exhibition costs remain constant.
  • Increased exposure through a pre-show promotional campaign by the USDOC office in Spain, designed to drive maximum traffic to the USA Pavilion.
  • Opportunity to “pitch” your product during a one-hour open “Buy in the USA” seminar. Each company allotted 10 minutes.
  • Pre-show and on-site support from NMMA’s Export Development Director and US Department of Commerce staff – to ensure that you take full advantage of every opportunity available to you during your time at the show. (Excluding interpretation support) 

        *Non-members will be charged an NMMA administrative fee of $300. 

Optional extras:

  • Marina Hop site visits
  • Private interpreter
  • Independent 9m2 stand. Costs and details provided upon request.

To learn more click here

Click here for application.  For pricing and to register contact

Julie Balzano, Export Development Director, jbalzano@nmma.org by

August 10th to book your space.

Registration requires a 50% non-refundable deposit. 

Join the NMMA in the 2nd USA Pavilion at the Cartagena Boat Show in Colombia!

March 21 – 23, 2015  -  Cartagena de Indias, Colombia


Registration WILL open in late August 2014

The 3rd edition of the Cartagena International Boat Show, scheduled for March 21–23, 2015, at the Cartagena de Indias Convention Center in Colombia is the perfect opportunity for the industry to gather to establish contacts and strengthen business ties in this emerging market. The NMMA is once again organizing the USA Pavilion at this show!

Why Colombia?

The Republic of Colombia is the fourth largest economy in Latin America and its approximately 46 million inhabitants represent the third largest population. It is the only country in South America with two seacoasts (Pacific and Caribbean). As one of the oldest democracies in Latin America, with a middle-income population, rich history and privileged geographical location, Colombia is emerging as a mandatory stop for sailboats, yachts and charters heading through the southern region of the Caribbean Sea. Located under the Hurricane Zone (125⁰ North), Colombia is an excellent alternative during hurricane season.

Thanks to these natural advantages and the government’s new initiative to grow nautical tourism and recreational boating, Colombia is poised to become a market of importance for our industry. 

The timing is perfect to engage in this market!

Colombia now ranks as the 26th most important export market for U.S. made recreational boats and related equipment, up slightly compared to 2012. Many factors, including a boating-oriented culture, close geographic proximity to the United States, preferential currency exchange rates, Free Trade Agreement and current trading status (the U.S. is Colombia’s No. 1 trading partner) contribute to Colombia’s increasing demand for U.S. boats and equipment.

Today, tens of thousands of U.S. citizens safely visit Colombia each year. Tourism has experienced remarkable growth and the government recognizes the need to develop marina infrastructure in order to meet the growing demand of both nautical tourism and domestic needs. The Ministry of Trade, Industry & Tourism has publicly declared the development of Nautical Tourism in Colombia a top priority.


If your company is interested in this market, please contact Julie Balzano for further details.Tel: 954-441-3230: jbalzano@nmma.org 



For more information on any of the show(s) listed, please contact:

Julie Balzano
Director for Export Development
Tel: 954.441.3234


© National Marine Manufacturers Association • 231 S. LaSalle Street, Suite 2050, Chicago, IL 60604 • 312.946.6200