Fox & Friends Puts Discover Boating In National Spotlight
Fox & Friends, the national morning television program, featured Discover Boating and ways to get on the water on Saturday, June 18 with two live segments in the 6 a.m. and 9 a.m. hour. More than 1.8 million viewers tuned in to watch Discover Boating on national TV.
Discover Boating talked about ways to get started in the boating lifestyle and the latest boating trends featuring an array of boats displayed on the FOX plaza in Manhattan including a personal watercraft, pontoon boat, wakesports boat and a center console fishing boat.
The segment was part of Discover Boating’s PR efforts to encourage people to get started in boating. Both segments have an advertising value of more than $150,000. Advertising value is the approximate cost of advertising space, which is the equivalent public relations value.
Watch the full clip HERE.