Ken Cook Co. Acquires NMMA's Boat Owner’s Manual Business

CHICAGO (August 22, 2016) – The National Marine Manufacturers Association (NMMA) and the Ken Cook Co. announced today the transfer of NMMA’s boat owner’s manual program for boat builders to Ken Cook Co.

NMMA's boat owner’s manuals were created to help the recreational boater operate their craft with safety and pleasure in an easy to understand format. They contain details of the craft; typical equipment supplied or fitted to its systems; and, information on its operation and maintenance for four classes of boats: Runabouts (Propeller & Jet Drives); Fishing & Skiing; Sportfish/Cruiser/Yachts; and Pontoon/Deck Style. There are no current plans to change the manuals in this transition and Ken Cook Co. will enhance the ordering process with an online bookstore.

“Owner's manuals are important resources for recreational boaters and NMMA has provided them as a service to our members,” said Robert Newsome, vice president of engineering standards for NMMA. “The transition to Ken Cook Co. will be seamless as they are the ideal partner for this program with their extensive marine industry experience, as well as programming, printing and fulfillment capabilities.”

Ken Cook Co. is known throughout North America and Europe for their owner’s manuals and other customer support resources for boats and accessories, creating materials for more than 50 boat builders.

“We have an outstanding staff of content creators, illustrators, writers, publishers and application developers that routinely provide our customers with unique solutions,” said John Jost, director of marine solutions for Ken Cook Co. “Given our active involvement with a number of marine associations including ABYC, NMMA and WSIA, we are committed to bringing value to our customers with the latest regulations and safety information.”

In the past 40 years, Ken Cook Co. has grown deep roots in the marine industry in both B2B and B2C areas. More recently, Ken Cook Co. won two IBEX Innovation Awards for software/app development for boats.

About NMMA
: The National Marine Manufacturers Association (NMMA) is the leading trade organization for the North American recreational boating industry. NMMA member companies produce more than 80 percent of the boats, engines, trailers, marine accessories and gear used by millions of boaters in North America. The association serves its members and their sales and service networks by improving the business environment for recreational boating including providing domestic and international sales and marketing opportunities, reducing unnecessary government regulation, decreasing the cost of doing business, and helping grow boating participation. As the largest producer of boat and sport shows in the U.S., NMMA connects the recreational boating industry with the boating consumer year-round. Learn more at www.nmma.org and get engaged with us on Twitter and LinkedIn.

About Ken Cook Co.: Ken Cook Co. is a single-source provider of product documentation, training programs and custom solutions for manufacturers and businesses around the world. We are a privately held company with a solid, 72-year reputation and ISO 9001:2008 certified. Ken Cook Co. serves the construction, agricultural, heavy-duty truck/automotive, lawn/garden, consumer durables, marine, military and aerospace industries. We continue to recognize emerging technologies and incorporate them to provide our clients with the most flexible and cost-effective solutions to their product information needs. We create customized installation, operation, service and parts manuals, as well as safety training programs for manufacturers. We then replicate, package and distribute this product information for use by their dealers, distributors and customers. Delivery methods include printed manuals, CDs, DVDs, video, interactive e-learning, custom programmed applications, e-commerce sites and literature fulfillment services. www.KenCook.com  www.BoatPubs.com